News
We can’t continue to close our eyes to the fact that the fashion and textile industries hurt the planet tremendously. It’s really simple – if we don’t act now, we will eventually sink in our own textile waste. So it’s time to talk about what we can do and what you can do.
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The end-of-the-year sales occur around the same time each year. Read more what's our offer for this year's Black Friday!
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Reet Aus, Harri Moora, Markus Vihma, Reimo Unt, Marko Kiisa and Sneha Kapur have compiled a research paper summarizing the results of a more than 5-year practice-led study on the use of upcycling design and production methods in garment mass production. Read the full reasearch paper.
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We invited Tõnis over to take photos of his upcycled “The Kid” up-shirt collection and sat down to talk about being a man, a son and a father.
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We are extremely proud to introduce you to the collaboration between Reet Aus and Japan Blue that has led to jeans upcycled from some of the best denim in the world, designed in Estonia, produced in Japan. Read more why denim-lovers from all over the world praise Japanese denim and about our new jeans from Japan.
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